"Stringing Beads into a Chain": Weifang Linqu Home Furnishings Industry Advances Toward High-Quality Development

November 10, 2025 | Source: Dazhong Net

In Xinzhai Subdistrict, Linqu County, a strategic optimization and adjustment centered on collaborative industrial chain development is reshaping the landscape of the home furnishing industry. From single-point manufacturing to highly efficient, intelligent production, and from conventional product lines to diversified, value-added offerings, enterprises in the region are forging a new path toward high-quality growth by extending their industrial chains and leveraging complementary strengths.

"From supplying board materials to engaging in whole-house customization, the extension of our industrial chain has helped us identify new growth opportunities," said the general manager of Linqu Qingsheng Wood Industry Co., Ltd., capturing the emerging trend in Xinzhai's home furnishing industry. Staying firmly aligned with the "Strengthening the Town through Industry" strategy, Xinzhai Subdistrict is leveraging the "100 Enterprises Expansion Initiative" as a key driver. By establishing a collaborative platform for enterprises to mutually source and supply materials, as well as organizing regular industry-chain matchmaking events, the subdistrict is actively promoting smart upgrades among businesses and fostering broader advancements across the entire value chain.

Linqi Qingsheng Wood Industry Co., Ltd., located upstream in the industrial chain, is precisely a beneficiary of this industry transformation. "In the past, we only engaged in basic board processing, resulting in low product added value and weak market competitiveness. Now, thanks to the collaborative platform established by the local government, we’ve managed to extend our industrial chain and identified new growth opportunities for our business," said the company’s leader.

It is reported that QingSheng Wood Industry has invested heavily in introducing an advanced extrusion board production line. This state-of-the-art line utilizes eco-friendly adhesives and precise temperature-control technology, resulting in boards with uniform density, natural wood grain, and quality comparable to premium solid wood. These high-performance substrates are directly supplied to downstream manufacturing companies, significantly shortening the production cycle—from initial processing to finished products—while also reducing logistics costs across the entire supply chain. Moreover, their consistent quality provides a solid foundation for upgrading the entire industry chain.

Kamulang Home, located downstream in the industrial chain, continues to push forward with breakthroughs in core technologies and product upgrades, helping the Linqu home furnishing brand expand into the international market. Stepping into the company's modernized production workshop, one is greeted by intelligent Cutting machine Beds and automated assembly lines are running at high speed, with robotic arms precisely handling tasks such as material handling and sanding. The entire production process has been fully digitized and智能化 (intelligently controlled).

Leveraging core technologies such as excimer light curing, the company has developed wood door products that feature exceptionally high surface hardness, outstanding scratch resistance, and are both environmentally friendly and healthy—meeting all international standards. By incorporating premium-quality base materials like multi-layered eco-friendly wood cores, these products not only retain their natural aesthetic appeal but also ensure superior structural stability. Today, KAMULANG products are steadily exported to over 20 countries and regions, including Canada, South Korea, and Southeast Asia, firmly establishing themselves as a shining "Chinese hallmark" on the global market.

Driven by the collaborative development of the industrial chain, Xinzhai Subdistrict's home furnishing industry is gradually establishing a comprehensive development model characterized by "high-quality upstream base materials, intelligent midstream manufacturing, and high-end downstream products." An increasing number of supporting enterprises within the subdistrict are proactively integrating into the industrial chain system—ranging from hardware accessories and eco-friendly coatings to packaging and logistics. Across all these segments, companies are mutually empowering one another and advancing together, continuously unleashing the cluster effect of the industry.

"The next step is for Xinzhai Subdistrict to continue focusing on cultivating the industrial chain, strengthening support in areas such as technology, funding, and talent, and driving the home furnishing industry from 'single-point breakthroughs' toward 'comprehensive chain upgrades,' thereby injecting new momentum into Linqu's high-quality economic development," said a relevant official from Xinzhai Subdistrict.

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