Dialogue with Baisida Baishong: Under the boost of new-quality productivity, how is Baisida defining the new ecosystem of formaldehyde-free home furnishings?

2026-01-27 Source: News Department, China Wood Industry Network

On January 25, 2026, Baisida Group—having深耕 the home panel industry for 28 years—and Wanhua Chemical Group, a globally leading chemical new-materials enterprise, jointly held the “Zero-Formaldehyde, Looking Far: Co-Creating the Future” new product launch event for the zero-formaldehyde series in Jining, Shandong. The zero-formaldehyde home products, co-created in depth by the two companies, made their official debut. This collaboration between two industry leaders not only represents a powerful alliance in the field of eco-friendly materials but also signals that the healthy home industry is entering a brand-new stage characterized by “zero-formaldehyde as the standard.” Under the wave of zero-formaldehyde trends, how will Baisida leverage technology as its core and ecology as its wings to lead industry transformation?—Deputy General Manager of the Group White pine Gave a clear and firm answer.

Bai Song, Deputy General Manager of Baishida Group

“Healthy homes have always been Baisida’s core mission, and our strategic focus on the formaldehyde-free market is no accident—it stems from a deep understanding of consumers’ health needs,” said Bai Song, Baisida’s Deputy General Manager, getting straight to the point when discussing Baisida’s journey in exploring formaldehyde-free solutions. Years ago, Baisida keenly recognized the potential health risks posed by indoor formaldehyde pollution and was among the first to launch a comprehensive, full-chain formaldehyde-free strategy, driving all-around innovation—from materials research and development and production processes to product design. As for... Fiberboard As a company that has consistently ranked among the industry leaders in production capacity for six consecutive years, Bishida leverages its robust strength—comprising 11 major production bases and 12 intelligent production lines—to repeatedly test various eco-friendly adhesives and board technologies through prolonged, painstaking research. In doing so, it has amassed an enormous wealth of experimental data and user feedback, laying a solid foundation for the practical application of its technologies. “Our collaboration with Wanhua Chemical represents a significant milestone in our years of technological accumulation—and more importantly, it marks a crucial leap for our formaldehyde-free technology from the laboratory to the mass market,” said Bai Song, succinctly capturing the core value of this partnership.

The zero-formaldehyde products jointly released by the two companies this time represent a core breakthrough driven by deep, collaborative technological innovation. According to the introduction, this collaboration goes beyond mere supply-chain integration—it’s a full-process co-creation that starts from the R&D stage. Based on its profound understanding of application scenarios for home furnishing boards, Baisida precisely identifies market demands and technical challenges; meanwhile, Wanhua Chemical, leveraging its extensive expertise in eco-friendly materials and drawing on its core MDI-based ecological adhesive technology, has custom-developed a formaldehyde-free adhesive solution that is better suited for home furnishing boards. “MDI ecological adhesives themselves boast exceptional stability and safety, and are widely used in fields such as medical care and food packaging. Replacing traditional urea-formaldehyde resins with these adhesives can eliminate formaldehyde emissions at their chemical source,” Bai Song further explained. The new product not only meets the stringent standard of “undetectable” formaldehyde emissions but also achieves qualitative improvements in stability, moisture resistance, and durability, thereby addressing the industry’s longstanding pain point of insufficient performance in conventional formaldehyde-free boards and setting a benchmark for collaborative innovation across the industrial chain.

Driven by both the upgrading of consumer preferences and stringent environmental policies, demand for healthy home products continues to rise. Bai Song has a clear insight into this trend: “Being formaldehyde-free is no longer an exclusive hallmark of the high-end market—it’s rapidly becoming a standard feature in home consumption.” Under the dual impetus of consumption upgrade and environmental policies, formaldehyde-free home products have moved from being merely a concept to a tangible market demand. As a result, industry competition is shifting from simply comparing individual products to building comprehensive health ecosystems. In response, Bai Song revealed that Baisida will continue to step up its efforts in three key areas: First, it will increase investment in R&D to maintain its technological edge and continuously enhance the performance of its formaldehyde-free products; second, it will deepen cooperation across the industrial chain—taking its partnership with Wanhua Chemical as a benchmark—to drive the upgrade of industry-wide environmental standards; and third, it will strengthen consumer awareness campaigns to highlight the core value of formaldehyde-free home products, helping more people understand that healthy homes are not just about “zero formaldehyde”—they represent a comprehensive upgrade in lifestyle.

For consumers, the core value of formaldehyde-free products lies in “peace of mind.” “Home is the space where everyone spends the most time, and safety in our breathing is the most fundamental need,” Bai Song emphasized. Baisida not only provides consumers with formaldehyde-free products that meet the highest environmental standards but also makes the health benefits visible through comprehensive, multi-dimensional initiatives. By offering publicly available and transparent authoritative test reports, straightforward technical explanations, and immersive experiential spaces, consumers can personally touch and directly experience the advantages of formaldehyde-free boards. At the same time, Baisida has launched a long-term quality tracking service to ensure that its products maintain high quality throughout their entire lifespan, using time itself to validate its health commitments. Particularly noteworthy is that the pricing of this newly released formaldehyde-free product series is 20%–30% lower than that of similar products on the market, fully embodying the philosophy of “zero formaldehyde as the foundation, environmental equality for all,” enabling ordinary families to easily enjoy healthy home environments.

When discussing the company’s future strategic layout, Bai Song expressed with great confidence that Bishida’s goal is to build a comprehensive, formaldehyde-free healthy home ecosystem. He emphasized: “Formaldehyde-free isn’t just about breakthroughs in individual materials—it’s a systematic engineering effort that spans all scenarios and the entire value chain.” Based on this strategy, Bishida will advance its implementation along two key dimensions: On the one hand, it will continue to expand its portfolio of formaldehyde-free products, achieving full-category coverage—from core board materials to customized finished home furnishings—and providing the market with one-stop healthy home solutions. On the other hand, Bishida will actively collaborate with research institutions, upstream and downstream industry partners, and end-consumers, deeply engaging in the formulation and refinement of industry standards, and working together to create a transparent, highly reliable, and sustainable healthy home ecosystem.

At the new product launch event, Baisida unveiled another significant move by formally signing a strategic cooperation agreement with the Institute of Industrial Development Planning under the National Forestry and Grassland Administration for the construction of zero-carbon factories. This initiative is far from being an isolated effort; rather, it deeply integrates the core strategy of “formaldehyde-free” with the development goal of “carbon neutrality,” adopting a dual-track, mutually empowering approach to inject strong momentum into the green and low-carbon transformation of the home furnishings industry. Meanwhile, Zhou Hongsheng, President of the China National Forest Products Industry Association, presented Baisida with the “New Quality Productivity” medal. This honor not only recognizes the company’s solid achievements in environmental protection technology innovation and industrial ecosystem building but also reflects the entire industry’s strong expectations and unwavering confidence in the high-quality development of the formaldehyde-free home furnishings sector.

Bai Song stated that in the future, Baisida will join hands with consumers and partners, leveraging technology as its foundation and ecological collaboration as its wings, to jointly usher in a new era of formaldehyde-free home furnishings. Baisida aims to become synonymous with healthy home living, building a robust safety barrier for every family within their living spaces. This powerful alliance between Baisida and Wanhua Chemical not only achieves complementary advantages through the synergy of manufacturing expertise and core technologies but also accelerates the home furnishings industry toward greater environmental friendliness, standardization, and high quality, thus writing a brand-new chapter in the development of the healthy home furnishings sector.

Disclaimer: The text of this article is originally written by the News Department of MuYe.com. The images are provided by the respective companies. Should any copyright issues arise, the relevant companies shall be responsible for addressing them. Copyright holders are kindly requested to contact us, and we will promptly take the necessary measures.