First export to Australia! How does this super chipboard enterprise open the door to the international market?

2025-03-28 Source: Chongqing Hub Port Industrial

   Recently, Chongqing Juruisen Decoration Materials Co., Ltd. (hereinafter referred to as "Juruisen") produced 10000 square meters of superParticleboard It was officially sent to Australia and achieved its first export, marking the first step for Juryson to explore overseas markets while deeply exploring the domestic market.

  Ju Ruisen is an enterprise focusing on high-end particleboard production. The company has invested 600 million yuan to build a super particleboard production line with an annual output of 300000 cubic meters. Using intelligent and digital industry 4.0 continuous flattening equipment imported from Europe, it can produce high-end boards without formaldehyde addition.

    "The environmental protection performance and industry reputation are our 'double engines' to win international orders." The relevant person in charge of the company introduced that Juryson super particleboard uses 100% forest harvesting, processing residues, corn stalks and other agricultural wastes as raw materials, without formaldehyde addition in the whole production process, in line with international environmental protection standards, and the product has the characteristics of whitening, purity, stable performance, deformation resistance, etc. At the same time, the unique cool board health care technology makes the physical properties of the product outstanding, such as deformation resistance, and fully meets the growing demand for high-end wood products at home and abroad.

    In addition, in the past two years, the enterprise has successively won the honors of "China's top ten chipboard brands", "China's top ten consumer trusted brands", and "top ten customized household brands". The recognition of the domestic market has become the "trust endorsement" for enterprises to expand overseas. ‌

With the landing of the first overseas order, the new orders of Juryson keep coming. At present, we are busy with production at full speed, with the monthly output exceeding 40000 cubic meters.

   "During the Spring Festival this year, the company completed the technical transformation of the production line. By optimizing the equipment and process, the capacity was increased by 3% on the original basis. The product strength, stability and other indicators were further optimized, which can further meet the demand for order growth. It is estimated that the sales and profits in the first quarter will increase by 10% year on year." The relevant responsible person of the company is confident of the future development of the enterprise. Next, The company plans to take environmental protection innovation and quality improvement as the core, further expand the European market, deepen the domestic and foreign market layout, and promote the "Jiangjin made" plate to a broader stage. ‌‌

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